By msnbc.com news services
When Facebook goes public in a few months, will the social media giant decide to list its stock on the New York Stock Exchange or the Nasdaq?
Given that stocks listed on the Nasdaq also trade NYSE, and NYSE-listed companies trade on the Nasdaq, the question is somewhat moot.
What’s more important is the image the company will project with its listing decision. By choosing the tech-heavy Nasdaq, it might be aiming to attract investors interested in the likes of Apple, Amazon.com or Google. If it wants to project a more blue-chip image, like that of a Microsoft or Intel, it may choose the NYSE.
Another important consideration is listing fees, according to CNBC’s Kayla Tausche. The NYSE charges an initial $250,000 and an annual fee for trading of as much as $500,000, Tausche said, while the Nasdaq asks for $225,000 up front and as much as $99,500 annually.
Both exchanges will be doing all they can to woo one of the most talked about IPOs in recent memory, Tausche reports.
The Wall Street Journal reported Monday that online-review compiler Yelp has opted to list its stock on the NYSE. Last year, the Big Board grabbed new tech listings LinkedIn and Pandora, while archrival Nasdaq managed to acquire the listings for Zillow, Groupon and Zynga, the paper said.
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